Growth Strategies
Growth can be tricky. One wrong move, and you could end up growing in all the wrong places. We’ll help you refine your go-to-market strategies, craft marketing plans that actually work, and engage with your customers in ways that make them say, “you complete me."
Audience Strategy
It’s true that who we define as our current and potential target audience is as important as how we engage with them. But the who and the how are rapidly changing. We’re here to help, and here’s how we do it:
Business objectives identification and prioritization
Current customer segmentation analysis, including demographics, psychographics, and needs/goals
Future ideal customer profile strategy, including demographics, psychographics, and needs/goals
Content, experience, reach, and engagement strategies
Go-to-Market Strategy
Launching a new product or service? Rebranding an existing product or service? Need to create more differentiation with your competitors? We can help. Here’s how:
Success criteria and business metrics identification and prioritization
Target market and ideal customer profile strategy
Direct and indirect competitive analysis
Marketing strategies, including ideal customer reach and engagement plans, channel activation plans, and demand generation plans
Implementation and measurement planning
Marketing Programs
Virtual, in-person, or hybrid. At Cannes, CES, or an intimate conversation over cocktails. A digital out of home takeover at your target audience’s office space or “hacking” the kiss cam at Madison Square Garden. Bracco Partners can help bring your brand to life.